The Visualist Blog

Big City, Big Lights – AV Projects in Vegas and Interop

I am back from the Interop show in Vegas and in-between press interviews, customer meetings, and haunting the showroom floor, I was able to spend a little time out in the electronic-consumer-jungle, that is Las Vegas proper.  I had a few of our partners and colleagues ask me to check out their AV projects in the area and offer comment.  Of course I agreed, I’ve always found Vegas to be an interesting and dense mix of cutting edge AV technologies that are just finding their way into practical application. Las Vegas also probably has one of the highest-density pixel-per-squre-foot numbers on the planet.

I didn’t get to see everything I had hoped to see, but I saw enough to get a sense of how AV is supporting such a unique venue.  Of course, I enjoyed looking at some of the small pitch width, ultra-bright LED displays that are now cheap enough to basically act as wallpaper in some of the nightclubs.  I also found it interesting that distributed video playback, on-demand screen management, and centrally produced content “shows” have become mainstream.  Almost every casino has a fairly coherent digital signage message that is cycled over a large area, time and audience sensitive, and covers potentially hundreds of screens.  (I couldn’t help but imagine what a rich pixel landscape in Vegas looks like once it is managed by Solstice to provide interactivity and sharing.  The thought of it, combined with the artificially oxygenated air, simply made me giddy.

Big City, Big Lights - AV Projects in Vegas and Interop

My favorite display environment on this trip had to be the West Lobby of the Cosmopolitan hotel. Eight pillars were wrapped by a combination of mirrors and LCD flat panel screens to create an architectural element that is both beautiful and interactive. The display was designed by the Rockwell Group who also provides the programming for the interactive experiences.  I found the installation to be less garish than some of the other high-end AV setups I was introduced to, and it blended appropriately with the rest of the space to create an experience that was more immersive than most of us are used to.  I highly suggest checking out the various Rockwell group installs  in the Cosmopolitan next time you’re in Vegas.

Were you at Interop? What did you think about some of the AV projects at the show and in Vegas?

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