I’m boarding a plane to Las Vegas for my eighth InfoComm show and I couldn’t be more ready for it to get underway. New shoe inserts, a haircut, and a new version of Solstice that was months in the making. Mersive’s first InfoComm was in 2007 as a true outsider – “What do Computer Scientists have to do with the AV Industry??” Since then, we have been a witness and a catalyst to the growing adoption of software in the AV business. Now I get to hear things like, “I need an IT management console for all my displays.” We are neighboring Microsoft’s booth and that software-driven AV will be one of the most talked about trends at the show.
I’ve been asked by several folks in the press, what excites me the most about this year’s InfoComm. My answer? This will be the year Collaboration is redefined. In the past, Collaboration has meant everything ranging from document management and smart board systems to room scheduling systems and video teleconferencing. This year, Collaboration will be defined by the ability to share media from any device, into any meeting, at anytime.
If you look at the number of customers who are asking for wireless sharing and how it is already driving how meetings are held in corporate enterprise and education, it’s no surprise that the AV industry has embraced products in this space. There will still be several last-decade products that focus on collaboration (probably more so given it is now such a dynamic and evolving part of the market), but don’t be fooled. Collaboration is not only about allowing people to make a video call and talk to one another. It’s about knowledge transfer, decision making, and creativity – centered around content that is either in the cloud or on all our mobile devices.
I’ll be in the Mersive booth #2537 every-day of the show and would enjoy hearing your feedback about Solstice. Our booth is easy to find – we’re next to Microsoft – the second most important software company at the show See you there!